Archive for the ‘Guerilla Marketing’ Category
Social Media in Employee Email Signatures Is A Good Idea
Utilizing Social Media sites for your business has already been proven in many cases to be a smart marketing move. Think about it: Marketing is all about getting messages out to the target audiences in order to drive traffic, interest and sales. What better way to do this than to engage in dialogs with your [...]
Cool Tech: New software uses your smartphone camera as a lens, overlays data and images in real-time
Augmented Reality might just be the best thing that has ever happened to Plain Old Regular Reality. What is it? I’m sure by now you’ve seen Google Earth. You were probably amazed by how you can browse different parts of the globe and see detailed information simply by clicking on icons in it’s 3D topographical view. Augmented Reality uses that same principle, but applys it to the real world by using the camera on your Andriod Phone (coming soon to iPhone) as a lens — live in real time.
Visual Data: Map out neighborhoods to find who is overextending themselves on rent, find a sugar daddy, cougars and more
I love visual data. And people are creating new tools to view data visually on the web at an exponential rate. Two former Google programmers,Elad Gil and Othman Laraki, have just launched curious little website called TownMe.
It Was Just A Matter of Time for Twitter To Get To This . . .
Well it took awhile, but the porno industry has cast their shadow over Twitter. Oh come on, you noticed, didn’t you? Perhaps you have been gaining an unusual amount of followers recently whom you have never met? I know I and others have.
Feel Good Video on YouTube has over 6 million views
Below is an embedded video from YouTube. The link has been circulating for a little while now, but it is quickly picking up steam. Maybe it’s the message of hope that we all need to hear so badly in these trying times. Maybe it’s the daedal presentation. Maybe it’s another sign [...]
Social media provides a forum for rumors, but mainstream media helps smart people cull out the garbage
Wait, wait, wait — before we all talk about the irrelevancy of mainstream media and how most people found out about Michael Jackson dying via Twitter, Facebook (likely because many people let their Twitter accounts update their Facebook status) and TMZ — lets not forget something very important that mainstream media does largely correct: fact checking. Mainstream media outlets help the smart people who use social media to cull out rumors from garbage.
All PR is Good PR?
A close associate of mine recently spent five minutes explaining why she hated Rush Limbaugh. I asked her how often she listens to him and wasn’t surprised by her answer. “I’ll catch him two to four times a week” she said, adding for emphasis “it’s horrible.” Rush claims 20 million people listen to [...]
Demi & Cooper to Live-Tweet First-Ever Robotic Surgery
On Thursday, April 2, at 7:30 a.m., Sherman Hospital will be the first hospital in Illinois to provide live “Tweeted” updates of a surgery — but not just any surgery — it will be a high-tech robotic surgery using Sherman’s da Vinci surgical robot. And we at Demi & Cooper are proudly running the program.
Ads Can Be Customized To Viewer
Someone’s watching you — and who you are determines what they’ll show you.
In malls, health clubs, gas stations and even grocery stores, small cameras are being embedded in the screen or hidden around it to track the viewer’s gender, approximate age range and, in some cases, ethnicity – and can change the ads it displays [...]
How To Stop Facebook Advertisers From Using You
You have to love the creativity of advertisers. We’re always finding ways to push products, and this new world of technology is only making it more fun — for us.
But as we’re able to target more and more work, consumers are realizing that they’re being taken advantage of in ways that they can’t even [...]



