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Archive for the ‘Health Care’ Category
Salutations to Little Company of Mary, Our Newest Client
We’d like to welcome Little Company of Mary Hospital and Health Care Centers as a client. We’re excited to be joining them as their web marketing team.
Located in Evergreen Park, IL, little Company of Mary has served the Southwest area of Chicago for 80 years. The Little Company of Mary Hospital Foundation is currently working [...]
Mobile Hospital Website launched by Demi & Cooper
Big news at Demi & Cooper! We recently launched a mobile website for Sherman Health that was built for the burgeoning smartphone community. The new mobile site allows on-the-go visitors to find a Sherman location, physician or patient room. On top of that, visitors can view floorplans, send an eCard or find things to do in the area.
Why “Death Panels” Shouldn’t Be A Taboo Subject
I’ve grown very familiar with the U.S. healthcare system due to a variety of reasons, my work with hospitals being one of them. But the biggest reason is that I’m spending increasingly more time in hospitals and around doctors now due to the failing health of two of my relatives. While their situations [...]
Welcome to our newest client, Silver Cross Hospital!
We are pleased to be joining forces with Silver Cross Hospital, a 100 Top Hospitals National Award winner from Thomson Reuters six years in a row. Silver Cross is a 304-bed hospital serving Will County, with eight satellite offices in southwest suburban Illinois. They are currently building a state-of-the-art replacement hospital in 2012 in New Lenox, Illinois.
Friends, peers are substantially less trusted than they were two years ago.
As it turns out, people don’t really care that much about your opinion anymore. But there is hope.
An Odd TV Campaign Cuts Through The Clutter In Healthcare Marketing
A few weeks back, I wrote that I was embarrassed to be a part of the advertising industry because of the silly strike that agencies overseas organized to limit the number of agencies that clients invited to pitches. My industry has now redeemed itself, and of course it is through the work.
I saw the new [...]
11 percent say they would interrupt sex for social media
I love social media. At Demi & Cooper we live and breathe it. I’ve been known to check Facebook—much to the annoyance of my wife—while out to dinner. I’ve even (as a joke) live-Tweeted my daughter’s 6th birthday party. But It turns out social media may be a new addiction, according to a new Retrevo Gadgetology study. Salaciously enough, 11 percent of those under 25 say they would let a social media message interrupt sex. I’m not here to judge. I’m more interested in the rising level of engagement people have with social media. After all, it can be a fulfilling and productive use of time personally, professionally and fiscally.
Facebook Fans and Twitter Followers Increase Business, Per Report
Apparently your Fans and Followers aren’t just there to spread your news.
According to an online study of over 1,500 consumers on Feb 8th and 9th by market research firm Chadwick Martin Bailey and iModerate Research Technologies, 60% of Facebook fans and 79% of Twitter followers are more likely to recommend those [...]
Advertising Agencies Strike To Protest Unfair New Business “Pitch” Process
Wow, I’m embarrassed to be part of the world-wide advertising industry after confirming this story.
It seems that in Belgium, agency people are bothered that advertisers (clients) aren’t following some sort of old “charter” that defined how new business pitches should be conducted. So they went on a one week strike.
While protesting in the streets, the [...]
Lots of hospitals are using social media, but only 1 in 3 has a plan
Social media is one of those things that seems deceptively simple. You open a Twitter account and send out some Tweets. Perhaps you’ll start a Facebook page and auto-feed in some content. Maybe you’ll upload some videos onto YouTube. These are all uses of social media tools — but using them doesn’t constitute a plan. And using social media by itself doesn’t constitute an online marketing plan.
