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Archive for the ‘Uncategorized’ Category
This Super Bowl the Simpsons were schmaltzy, Betty White was on her game, and Letterman genius
Sure the economy is down and big budget Super Bowl ads are passe. But creative advertising doesn’t need a big budget. You just need a solid concept. This year all but three Super Bowl ads disappointed. Here are my top three favorites from this year, which isn’t saying much.
Lots of hospitals are using social media, but only 1 in 3 has a plan
Social media is one of those things that seems deceptively simple. You open a Twitter account and send out some Tweets. Perhaps you’ll start a Facebook page and auto-feed in some content. Maybe you’ll upload some videos onto YouTube. These are all uses of social media tools — but using them doesn’t constitute a plan. And using social media by itself doesn’t constitute an online marketing plan.
Peanuts Characters Take On Ad Agency Holiday Party Planning
Here’s a funny take on agency life, especially during the holidays. Enjoy, and have a great Holiday Season!
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Site Lets Music Fans Help Rock Stars Write Songs
Yes, you read that headline correctly. Fascinating isn’t it how social media and the interactive web world has been extended to allow average Joes the opportunity to contribute to a rock star’s body of work? The Public Record invites users to collaborate with Mötley Crüe drummer Tommy Lee on his new album by submitting vocal [...]
Patrick Kane’s Sentence
Special thanks to Dave Broucek.
Bad customer experience? Want revenge? Put it to music!
Enter Dave Carroll. Dave is a singer/songwriter and the lead of The Sons of Maxwell, a band I’ve never heard of until this morning. In the spring of 2008 Dave was traveling with his band and had a connecting flight in Chicago. Dave and his band were sitting on the O’Hare tarmac, waiting for the baggage to be loaded. A passenger in front of them, who probably didn’t know who Dave Carroll or The Sons of Maxwell were, looked out the window, and shouted out about how there are some United Airlines baggage handlers “throwing guitars” out there! After a year of phone calls and cold shoulders and no restitution, Dave wrote a song…
Feel Good Video on YouTube has over 6 million views
Below is an embedded video from YouTube. The link has been circulating for a little while now, but it is quickly picking up steam. Maybe it’s the message of hope that we all need to hear so badly in these trying times. Maybe it’s the daedal presentation. Maybe it’s another sign [...]
The Case For Loyalty
My mechanic just saved me about $4,000 or more. No, he’s not my friend nor a relative. He’s my mechanic, and he’s been up to his elbows in my autos for about 10 years — which is exactly why he saved me the money.
You see, I know nothing about how cars operate and [...]
Avoid Following Negativity
In an old episode of “Taxi” (yes, it’s from long ago and my memory is a bit sketchy — but the point is correct), Alex wanted to search for his long lost daughter who he had just found out lived in a nearby city — he just didn’t know exactly where. Elaine said he [...]
The four best advertising mediums in today’s economy.
Finding the right mix for your ad dollars should be considered on a case-by-case basis. It’s important to not overspend on some media options at the expense of others such as magazines, outdoor, radio and Internet.
